HTTP’s (Hyper Text Transfer Protocol) modification HTTPS used to permit the exchange of content on the Internet. Here the ‘S’ stands for secure, which means the HTTP connection is encrypted and preventing exchanged information from being read in plain text. Usually, unsecured HTTP activity can be read by anyone on the same network, for example, your Internet service provider share access on a home network but if you’re on an unsecured public network then this activity can be seen by anyone. While your information may not be in danger at home but unsecured networks may make you susceptible or other malicious individuals. Thus, HTTPS is a means of ensuring privacy, security and a way of authenticating that the site you planned to visit.

You should shield all of your websites with HTTPS, even if they don’t hold sensitive communications. Besides offering critical security and data integrity for both your websites and your users’ personal information, HTTPS is a need of many new browser features, particularly those want progressive web apps.

Have a look at these key reasons to use HTTPs for Website

1. It Protects the Privacy and Security of Users

HTTPS prevents intruders from being able to inactively listen to communications between your sites and users. One general illusion regarding HTTPS is that the only websites that want HTTPS are those that hold sensitive communications. Every insecure HTTP request can potentially disclose information regarding the behaviors and identities of users. Though a single visit to one of your insecure websites may seem kind, some intruders look at the collective browsing actions of your users to make inferences about their behaviors and intentions and to de-anonymize their identities.

2. It Protects The Integrity of Your Website

HTTPS assists prevent intruders from interfering with the communications between your websites and your users’ browsers. Intruders comprise deliberately cruel attackers and legitimate but intrusive companies, such as ISPs that insert the advertisement into pages. Intruders exploit insecure communications to trick your users into giving up responsive information or installing malware or to inject their own ads into your resources.

3. It’s Good For Search

Google’s algorithm needs websites to fundamentally battle it for top search rankings. Two websites that could both rank for a user’s query that will essentially be running toward the finish line of top results. But what happens if there’s a tie? There is a tiebreaker involved and it’s https. If all quality signals are equivalent to two results then the one that is on HTTPS would obtain the additional boost that is needed to trump the other result. It all goes back to the idea that Google is constantly solving for the user and makes frequent changes to its algorithm that creates a better experience. Intruders use every unprotected resource that is scheduled between your websites and your users. Images, cookies, scripts, HTML … they’re all exploitable. Intrusions can happen at any point in the network, including a user’s machine, a Wi-Fi hotspot or a compromised ISP, just to name a few.

4. It is The Future of The Web

New web platform features, for example, taking pictures or recording audio with getUserMedia(), enabling offline app experiences with service workers, or building progressive web apps, require explicit permission from the user before executing. Many older APIs are also being updated to entail permission to execute for example the geolocation API. HTTPS is a key module to the permission workflows for both the new features and updated APIs.

5. Google is indexing mobile

Google is intended to establish indexing mobile that means its algorithms will ultimately mainly use the mobile version of a website’s content to rank pages from that website. Google recommends numerous best practices in order for a mobile website to be indexable, one of which is to start by migrating to a secure site, especially if you don’t support HTTPS yet and bottom line, HTTPS is preferred over HTTP in the index, with all other things being equal. So get secure.